QuirksBlog - Market share

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April and Q1 mobile browser stats

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Here are the mobile browser statistics according to StatCounter for April 2011 as well as Q1 2011. Little change; boring entry.

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Mobile browser stats for March

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Below you find the mobile browser stats for March 2011. The market is still quiescent; very little change from February. Safari lost two points; the Other category gained two.

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Mobile browser stats for February

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Here are the global mobile browser stats for February 2011, taken from StatCounter. Little is happening; it seems the browser market is taking a few months off after the huge changes of the second half of 2010.

Nokia and Android are one point up; Safari and BlackBerry one point down. Android and BlackBerry continue their trends, Nokia and Safari don’t. That’s it.

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Smartphone sales 2010 — OSs

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After discussing vendor sales market shares last week we’ll turn to operating systems today. They are more important to developers than device vendors, since the OS dictates which browsers can run on the device.

Nobody will be particularly surprised to hear that Android is 2010’s big winner, with iOS and newcomers bada and Windows Phone 7 winning modest amounts of market share. The losers are Symbian, BlackBerry, Windows Mobile, and the other OSs.

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Smartphone sales 2010 — vendors

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After having discussed mobile browser traffic share statistics for weeks, it’s time to look at the other side of the medal: smartphone sales market shares. This entry gives the device vendor stats for 2010, the next one will discuss OS stats.

In 2010 298 million smartphones were sold worldwide, up from 175 million in 2009, for a growth rate of 70%. Biggest growers were the Android suppliers (Samsung and HTC especially), as well as Apple. Nokia and RIM lost heavily: they grew only a sluggish 47 and 30%, respectively.

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Mobile browser stats for January 2011

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Here are the global mobile browser market share stats for January 2011; as usual provided by StatCounter. I publish these stats every month, but the local stats from twelve selected countries only every quarter.

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Mobile browser shares 4/4

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We close off our survey of the mobile browser market shares of twelve countries: Brazil, China, Egypt, India, Indonesia, Mexico, the Netherlands, Nigeria, Poland, South Korea, the UK, and the US. In all countries I studied the Q4 2010 aggregate stats and compared them to the Q3 ones.

In part 1 we studied three developing nations that each had Opera as their leading browser; in part 2 we discussed the US, the UK, and South Korea. Part 3 took a look at South America and China.

In this final entry we’ll study the Netherlands, the only market where Safari has an absolute majority, and two more Opera/Nokia markets: Egypt and Poland. We close off with an overview table.

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Mobile browser shares 3/4

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We continue our survey of the mobile browser market shares of twelve countries: Brazil, China, Egypt, India, Indonesia, Mexico, the Netherlands, Nigeria, Poland, South Korea, the UK, and the US. In all countries I studied the Q4 2010 aggregate stats and compared them to the Q3 ones.

In part 1 we studied three developing nations that each had Opera as their leading browser; in part 2 we discussed the US and the UK, which feature a three-way race between Safari, BlackBerry, and Android, and South Korea, where Android (more specifically, homegrown Samsung Galaxy) is dominant.

This entry treats Brazil, Mexico, and China. Figures, as usual, come from StatCounter.

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Mobile browser shares 2/4

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We continue our survey of the mobile browser market shares of twelve countries: Brazil, China, Egypt, India, Indonesia, Mexico, the Netherlands, Nigeria, Poland, South Korea, the UK, and the US. In all countries I studied the Q4 2010 aggregate stats and compared them to the Q3 ones. At the end of this article are some methodological notes.

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Mobile browser shares 1/4

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When I had studied the global browser stats I decided to delve a bit deeper into individual countries, because their stats differ a lot, and looking only at the global picture can distort your viewpoint.

I picked twelve countries around the world that can be (more-or-less) seen as kind-of a representative(ish) stand-in for a certain type of countries. Be warned, however, that every country is unique and that you should study yours straight away.

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2010 mobile browser stats

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Here are the mobile browser traffic market share figures from StatCounter. This entry gives the stats for December 2010, Q4 2010, and all of 2010, and compares them to November, Q3, and 2009. I plan to repeat this feature each month, and to report quarterly and yearly figures when appropriate. (Not that you need me; you can easily crunch the data for yourself.)

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A further note on mobile browser stats

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Last Thursday I blogged about my site’s statistics, and concluded that mentioning a site on Twitter (and possibly other social media) results in a huge upsurge of mobile traffic as a whole, and Safari and Android traffic specifically.

Since StatCounter logs only the last 20,000 page loads on my blog, last week’s hits are being slowly overwritten by new hits. Thus the hits generated by Smashing Magazine’s tweet are disappearing, and a normal usage pattern is re-emerging.

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Lies, damned lies, and further analysis

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A week ago I signed up to StatCounter in order to get some statistics about my site’s visitors. The results are interesting, especially the mobile browsers count.

I signed up for a free account in order to test their mobile browser detect, but quickly extended that to a paid subscription for my entire site.

Believe it or not, but I’ve mostly done without statistics in the past ten years, except for a short period in 2008 or so when I used a bad tool that even managed to mess up its own table-based layout. Until last week I had no clue how many people visited my site and with which browsers, but now I’ve rediscovered it’s fun to know.

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Why AdMob’s reported iPhone and Android market shares are inflated

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AdMob, the mobile advertiser that was bought by Google some months ago, has released its latest market share figures for the mobile browsers.

Their main findings have already been discussed extensively:

  1. Smartphones are on the rise; 48% versus 35% last month.
  2. Feature phones are falling quickly; 58% to 35%.
  3. Still, the absolute number of feature phones rose by 31%, which means that the market as a whole is growing rapidly.

The AdMob report, however, is not about browser market share but about ad impressions. And that may matter a lot. Unfortunately we don’t know how much it matters.

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This is the blog of Peter-Paul Koch, mobile platform strategist, consultant, and trainer. You can also follow him on Twitter.

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